ยท Time per person on social networking via a smartphone up 1 hour
ยท News.com.au retained top spot in the News rankings
ยท International news entities increased unique audiences
ยท BBC increased unique audience by 16%
Sydney, Australia โ 23 June 2017: More than 90% of Australians aged 18+ engaged with social networking content via a smartphone during May 2017, according to latest data released today by Nielsen.
12,7 juta warga Australia berusia 18+ mengakses situs atau aplikasi jejaring sosial melalui perangkat ponsel pintar selama bulan tersebut dan waktu rata-rata per orang meningkat satu jam selama Mei 2017 dibandingkan bulan sebelumnya.
5 BESAR BERDASARKAN JUMLAH PEMIRSA UNIK, MEREK JEJARING SOSIAL, MEI 2017
|
Name |
Pemirsa Unik (000) |
Tampilan Halaman Per Orang |
Sessions Per Person |
Waktu Per Orang (jj: mm: dd) |
|
|
16,193 |
116 |
96 |
14:29:16 |
|
|
8,573 |
5 |
29 |
02:29:28 |
|
|
7,038 |
6 |
7 |
00:16:34 |
|
|
6,161 |
7 |
12 |
01:08:32 |
|
|
6,106 |
4 |
7 |
00:46:16 |
Sumber: Peringkat Digital Nielsen (Bulanan) - Mei 2017
CURRENT EVENTS AND GLOBAL NEWS
The current events and global news sub-category was steady overall with some movement in the top ten rankings. Five out of the top ten increased their unique audience numbers. BBC saw a large jump in unique audience to 2.6 million (+16%) to move to seventh place, up three spots.
Peristiwa-peristiwa berita internasional besar selama bulan Mei berkontribusi pada peningkatan jumlah pemirsa unik yang signifikan bagi banyak entitas berita internasional.
News.com.au mempertahankan posisi teratas dengan jumlah pemirsa unik sebesar 5,8 juta (-4%). Nine.com.au naik dari posisi ketiga ke posisi kedua dengan jumlah pemirsa unik 4,7 juta (0,6%) dan situs web ABC News naik ke posisi ketiga (4,6 juta, -6%).
Smh.com.au (3,8 juta, -7%), Daily Mail Australia (3,1 juta, +5%) dan The Guardian (2,9 juta, +0,5%) mempertahankan posisi keempat, kelima dan keenam masing-masing.
Yahoo 7 News pindah ke posisi kedelapan (2,5 juta, -11%), The Daily Telegraph mempertahankan posisi kesembilan (2,4 juta, +3%) dan Herald Sun pindah ke posisi kesepuluh (2,3 juta, -6%).
TOP 10 BY UNIQUE AUDIENCE, CURRENT EVENTS & GLOBAL NEWS SUBCATEGORY, MAY 2017
|
Name |
Pemirsa Unik (000) |
Tampilan Halaman Per Orang |
Sessions Per Person |
Waktu Per Orang (jj: mm: dd) |
|
news.com.au |
5,783 |
49 |
14 |
01:03:01 |
|
nine.com.au |
4,727 |
38 |
13 |
01:10:26 |
|
Situs Web ABC News |
4,613 |
22 |
9 |
00:28:14 |
|
smh.com.au |
3,804 |
32 |
12 |
00:49:16 |
|
Daily Mail Australia |
3,064 |
21 |
12 |
00:35:17 |
|
The Guardian |
2,926 |
14 |
9 |
00:31:21 |
|
BBC |
2,598 |
23 |
11 |
01:01:10 |
|
Situs Web Berita Yahoo7 |
2,512 |
14 |
10 |
00:18:41 |
|
The Daily Telegraph |
2,422 |
13 |
8 |
00:27:51 |
|
Herald Sun |
2,316 |
20 |
10 |
00:36:13 |
Sumber: Peringkat Digital Nielsen (Bulanan) Mei 2017
ABOUT NIELSEN
Nielsen Holdings plc (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy.
Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content โ video, audio and text โ is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen provides its clients with both world-class measurement as well as analytics that help improve performance.
Nielsen, an S&P 500 company, has operations in over 100 countries that cover more than 90 percent of the world’s population. For more information, visit www.nielsen.com.
Untuk informasi lebih lanjut, silakan hubungi:
Jackie Helliker
Nielsen
T: + 61 403 074 864
E: jackie.helliker@nielsen.com
