Perjanjian Multi-tahun Baru Memperluas Peran Nielsen sebagai Penyedia Data Terkemuka untuk Tangga Lagu Musik Teratas Billboard Hubungan yang Diperluas Mencakup Inisiatif Pengembangan Bersama
New York – Nov. 4, 2014 – Nielsen and Billboard today announced a new, multi-year extension of their current agreement for Nielsen to be the leading provider of music consumption data for Billboard’s top music charts, the most authoritative measure of success in the music industry. This agreement extends the long-standing relationship between the two companies, which dates back nearly 25 years.
Pengumuman ini juga memperluas hubungan untuk mencakup pengembangan bersama inisiatif baru yang inovatif dan peningkatan untuk industri musik untuk mengukur dan menganalisis tren pasar dengan lebih baik.
"Sebagai publikasi musik terkemuka di dunia dan sumber industri terpercaya untuk informasi mengenai tren musik terkini, Billboard merupakan mitra alami bagi Nielsen," kata Howard Appelbaum, Presiden Nielsen Entertainment. "Kami sangat senang dapat memainkan peran penting dalam menciptakan tangga lagu yang paling otoritatif dalam mengukur konsumsi musik, dan kami sangat antusias untuk memperluas hubungan yang sudah terjalin dengan sangat baik ini."
“We are ecstatic to continue our partnership with Nielsen. Billboard and Nielsen have a storied history of charting the music business and with this renewed partnership we are taking a leadership position to continue to innovate the charts to mirror the ever-changing marketplace,” said John Amato, Co-President Billboard and The Hollywood Reporter. “No other combination of companies has the historical context and brand strength to support the industry the way Billboard and Nielsen do, and it’s our goal to make that experience even more prolific to both the music industry and consumers alike.”
Nielsen menyediakan layanan riset dan pemantauan musik untuk industri hiburan. Data pemutaran, penjualan, dan streaming Nielsen mewakili konsumen musik dari semua etnis dan bahasa, dan ditampilkan setiap minggu di tangga lagu Billboard, termasuk Billboard Hot 100 dan Billboard 200 yang ikonik, dan secara luas dikutip sebagai standar untuk pengukuran musik.
About Nielsen
Nielsen (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence and mobile measurement. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA, and Diemen, the Netherlands. For more information, visit www.nielsen.com.
About Billboard
Billboard is the world’s most influential music brand, built on the most complete and well respected database of charts across all music genres. The Billboard charts define success in music. From the iconic Billboard magazine to Billboard.com which is the ultimate consumer facing destination for millions of passionate music fans, to the industry’s most elite conference series and influencer events including the Power 100 and Women in Music – the Billboard brand has unmatched authority among fans, artists and the industry alike.
Contact:
Anna Loynes: aloynes@solters.com / 818-761-715
