Insights | 07-11-2025
Berita lokal menjadi yang teratas: Penonton aplikasi OTT semakin meningkat di pasar Amerika Serikat
A surge in local news viewing on over-the-top apps is creating a powerful new ecosystem for broadcasters and…
Wawasan
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Insights | 23-09-2025
Membuka pemasaran yang dipersonalisasi dengan wawasan konsumen lokal
Temukan bagaimana wawasan konsumen lokal memengaruhi keputusan pembelian dan dapat meningkatkan strategi pemasaran Anda.
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Insights | 01-07-2025
Mengukur Apa yang Penting
Nielsen proves that Pinterest campaign drives sales & ROI for Alpro.
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Insights | 05-02-2025
Kebakaran LA: Bagaimana media lokal multiplatform menjadi penyelamatย
The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for…
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Insights | 02-12-2024
Melampaui Disabilitas: Pemasaran Inklusif di Dunia yang Beragam
As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media…
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Insights | 12-11-2024
Need to know: What can you learn from your competitors’ ads?
Learn how analyzing competitors’ ad media spend can help you optimize marketing budgets and expand audience…
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Insights | 23-08-2024
Menghubungkan titik-titik perubahan iklim
Nielsen collaborated with Climate Central to assess the presence of accurate and informative climate reporting…
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Insights | 29-07-2024
Yang perlu diketahui: Apa yang dimaksud dengan menonton bersama, dan mengapa Anda harus peduli?
Advertisers need guarantees that their ads are reaching the right people, and measuring co-viewing gets to the…
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Insights | 03-07-2024
Melampaui Bulan Pride: Membangun merek Anda dengan konsumen LGBTQ+
We explore why brands need to understand where and how to invest to earn the good will of the LGBTQ+ community…
