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10 Collyer Quay, #37-51 Ocean Financial Centre, Singapore 049315

Nielsen in Singapore

Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in Singapore. Learn more about our local offerings.

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Medición de la audiencia

Planificación de medios

Optimización del marketing

Metadatos de contenido

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Explore the latest insights for Singapore

Webinar
Virtual Panel Discussion: Reach, resonance, results

Discover how top marketers connect every campaign touchpoint by using unified measurement to unlock the full…

Resultados de marketing
2mins read
Webinar
Webinar: Small Budget, Big Impact: Transforming your marketing strategy with consumer & competitive ad intelligence

Discover how leading brands in Southeast Asia leverage competitor and consumer insights to make impactful…

Medios de comunicación
2mins read
Perspective
Unlocking the potential of radio in marketing mix models

In today’s complex media landscape, marketers are constantly seeking ways to optimize their media…

Medios de comunicación
3mins read

Discover the latest news from Nielsen in Singapore

Aussies’ love of travel sees 12% surge in ad investment according to Nielsen

Australians’ love of travel drove a 12% surge in ad spend in 2025, with airlines, cruises and tourism bodies…

Read more: Aussies’ love of travel sees 12% surge in ad investment according to Nielsen
Nielsen appoints Matty Lin as APAC regional sales leader

Nielsen appoints former TikTok executive Matty Lin as APAC regional sales leader, strengthening commercial…

Read more: Nielsen appoints Matty Lin as APAC regional sales leader
New Nielsen Rural Survey highlights shifting demographics and media habits of New Zealand’s agricultural workforce

Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s…

Read more: New Nielsen Rural Survey highlights shifting demographics and media habits of New Zealand’s agricultural workforce

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