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Brasil

Nielsen in Brazil

Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in Brazil. Learn more about our local offerings.

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Explore the latest insights for Brazil

Artículos
Fan favorites drive the holiday viewing spirit

Which holiday fan favorite movies, old and new, are at the top of the season’s TV viewing charts?

TV y streaming
3mins read
Artículos
From k-pop to Singles’ Day: The new data of cultural relevance

It used to take effort to be globally aware. In the pre-digital era, understanding what was happening abroad…

Audiencias
4mins leer
Artículos
Happy Halloween! Horror movie TV trends this spooky season

Horror is bigger on TV than ever this October. Which movies are fans screaming for this Halloween season?

TV y streaming
4mins leer

Discover the latest news from Nielsen in Brazil

Nielsen Launches its 2025 Global Media Planning Report

Report highlights three key trends in a shifting media landscape New York, NY – March 19, 2025 – Nielsen, a…

Read more: Nielsen Launches its 2025 Global Media Planning Report
Nielsen and Cox Media Group (CMG) Renew Agreement for Television and Audio Measurement Services

NEW YORK, NY and Atlanta, GA – January 27, 2025 – Nielsen, a global leader in audience measurement, data…

Read more: Nielsen and Cox Media Group (CMG) Renew Agreement for Television and Audio Measurement Services
24.6 Million Viewers Watch President Donald Trump’s Inauguration as 47th U.S. President

NEW YORK – January 21, 2025 – An estimated 24.6 million viewers tuned in on Monday, January 20, 2025 to…

Read more: 24.6 Million Viewers Watch President Donald Trump’s Inauguration as 47th U.S. President

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