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Nielsen ONE
One clear view of your audience, brought together in one seamless platform.
Audiences
Go beyond age and gender and reach audiences that matter most to you. Define, plan and measure your advanced audiences across platforms and devices.
Seamlessly integrate first- and third-party audiences into your media plans and measurement strategies with Nielsen Advanced Audiences.
Consumer & Media ViewGreifen Sie auf syndizierte und maßgeschneiderte Verbraucherstudien zu, die Ihnen helfen, erfolgreiche Marken-, Werbe- und Marketingstrategien zu entwickeln.
ScarboroughDiscover consumer insight solutions with Nielsen’s Scarborough-local and national market data on behaviors, media, and demographics to fuel business decisions.
Cross-media measurement
Navigate linear and digital media with metrics for ads and content across platforms, services and devices.
Digital measurement
Get insight on consumption habits in a complex multi-platform, multi-device and multi-distribution landscape.
TV & Streaming measurement
Understand how, when, and what audiences are watching — across both TV and streaming platforms — so you can connect with the viewers that matter most.
Uncover comprehensive insights into global linear TV audiences to optimize content, programming, and ad strategies with trusted measurement across 30+ markets.
Streaming MeasurementGewinnen Sie Einblicke in die Art und Weise, wie Zuschauer ihre Zeit mit dem Ansehen von Streaming-Videoinhalten verbringen, um den Erfolg von Programm-, Content-Distributions- und Werbestrategien zu fördern.
U.S. National and Local TV MeasurementGain accurate insights into national and local TV viewership to drive smarter media decisions with Nielsen’s television audience measurement solutions.
Audio measurement
Gewinnen Sie Erkenntnisse über Hörgewohnheiten und steigern Sie Ihre Werbeeinnahmen in den Bereichen Radio, Streaming und Podcasts.
