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Nielsen Singapur wird als Marktforschungsinstitut des Jahres ausgezeichnet

2 minute read | May 2018

Nielsen Singapore clinches Gold atย Marketing Magazine’sย Agency of the Year Awards 2018 for the 7th Successive Year

SINGAPUR, 24. Mai 2018: Nielsen, das fรผhrende globale Mess- und Datenanalyseunternehmen, das den umfassendsten und zuverlรคssigsten รœberblick รผber Verbraucher und Mรคrkte weltweit bietet, wurde bei den jรผngsten Agency of the Year Awards 2018, die am 23. Mai 2018 im Shangri-La Hotel in Singapur verliehen wurden, zum Marktforschungsinstitut des Jahres gekรผrt.

โ€œWe are extremely proud to uphold this title once again,โ€ said Johan Vrancken, Managing Director, Nielsen Singapore. โ€œOur clients’ continued trust and partnership has been the bedrock of our success. This accolade is a massive endorsement by our clients and industry, of the quality work that all Nielsen Singapore associates are putting in daily. Their commitment to excellence and relentless efforts have been helping us stay on top of the ranking all these years.โ€

Die Agency of the Year Awards bieten den Agenturen in Singapur die Mรถglichkeit, ihre Leistungen im Bewertungszeitraum zu beurteilen, indem sie von den wichtigsten Personen, den fรผhrenden Kunden-Vermarktern, bewertet werden. Die Gewinner der Agency of the Year Awards haben sich immer durch eine Konstante hervorgetan: die Prรคferenzen der Kunden-Vermarkter fรผr die Agentur, was an sich schon ein guter MaรŸstab fรผr die Agenturen ist, um zu messen, wie gut sie insgesamt auf dem Markt abgeschnitten haben. Es spornt die Agenturen an, ihre Leistungen zu รผbertreffen und die Messlatte fรผr die Branche hรถher zu legen.ย 

A panel of over 20 senior marketers hailing from a vast range of companies including P&G, Expedia, Lazada, Shell, The Walt Disney Company, Singapore Tourism Board, and Grab assessed finalistsโ€™ submissions against key criteria covering management excellence, talent development, outstanding business performance as well as the extent of the agencyโ€™s stewardship towards the industry and the community.

รœber Nielsen

Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand whatโ€™s happening now, whatโ€™s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the worldโ€™s population. For more information, visitย www.nielsen.com.

Kontakt

Sweta Patra, Sweta.Patra@nielsen.com / Gideon Choo, Gideon.Choo@nielsen.comย