Insights | 10-09-2024
Fanáticos: Nielsens Handbuch zum Medienkonsum und Sport-Engagement von Hispanoamerikanern
This report provides deeper insights into how Hispanic fans engage with sports media and are shaping the future…
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Insights | 12-09-2023
Hispanic audiences in focus: Trust in media – the key factor driving the shift to streaming
Discover how Hispanic audiences are engaging in media and ways to customize user experiences in our 2023…
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Insights | 24-05-2023
Die Überlastung der Kanäle beeinträchtigt die Wirksamkeit des Full-Funnel-Marketing und das Vertrauen in den ROI
Using multiple tools to measure campaign performance is common, but it can impede full-funnel marketing…
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Insights | 29-08-2022
Webinar: 3 Budgetierungsstrategien zur Steigerung des Medien-ROI
In this webinar, Nielsen’s VP of Strategic Insights, Imran Hirani unpacks effective budgeting strategies to…
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Insights | 13-08-2020
Der Nielsen Total Audience Report Hub
Welcome to The Nielsen Total Audience Report hub, which features the latest reports, data and insights related…
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Insights | 13-08-2020
Balanceakt: Mit mehr Zeit zu Hause verschmelzen Arbeitstage und Mediengewohnheiten
Despite being thrust into the work-from-home experience with little prep time, new remote workers not only…
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Insights | 16-04-2020
Während der COVID-19 sind Sportzuschauer immer noch eine große Chance für Marken und Medieninhaber
The sports blackout at the hands of COVID-19 hasn’t dampened the passion that many fans have in terms of…
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Insights | 30-11-2018
Algoritmi di creatività
La capacità che hanno le immagini di attirare l’attenzione andrebbe sfruttata in modo più tattico in tutti…
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Insights | 16-11-2018
Das Potenzial der australischen Wanderlust freisetzen
Australia is a nation driven by endless wanderlust. In the past year, 5.8 million Aussie travellers flew…
